The wife and I were looking at getting her a new car and she was interested in the Toyota Matrix, but then we decided to get a quote on the Fit. Right away I found three things that surprised me: 1. The Fit is selling at full list price. No deals whatsoever. 2. The Fit is sold out and have been pre-ordered until summer (people are reserving them now knowing they won't be able to get the car until summer.) 3. The dealers (at least in my area) don't even have a demo you can test drive, they've sold them all. Why is there such a buying frenzy over a car you can't even see at the dealership, let alone test drive, before you buy it? I looked up some of the stats but didn't notice anything that stood out about the car.